Swarovski 125th anniversary

We were excited to collaborate with Swarovski on an innovative audio project that celebrated their 125th anniversary by capturing the essence of the brand through sound. Our involvement encompassed two key components: the creation of a “crystal soundtrack” for social media assets and the sourcing of fresh, modern soundtracks for sizzle reels showcasing Swarovski’s dynamic collaborations.

First, we developed a short, enchanting 10-second “crystal soundtrack” to accompany a series of GIFs featuring moving crystals filled with images from Swarovski's diverse creative partnerships. This soundtrack evoked the qualities of light-filled and full of wonder. Our goal was to create an uplifting audio experience that complemented the visual magic of Swarovski, perfectly aligning with their 125 years of innovation and artistry.

Additionally, we curated vibrant soundtracks for their main sizzle reel that told the story of Swarovski’s collaborations. We aimed to source vibrant, sparkling tracks that embodied a sense of fun and joy, steering clear of overly dramatic compositions.

Through this collaboration, we helped Swarovski enhance their digital presence with sound that was as captivating and refined as their crystal creations, celebrating a remarkable 125 years of brilliance and innovation with a fresh and inspiring auditory experience.